How Can Recruiters Earn The Trust of Candidates?
As the unemployment rate decreases and the job market grows more competitive, recruiters must focus on doing their job well and building meaningful relationships. It can be easy to fall into the trap and practice any, or all, of the above mistakes out of desperation—but that only drives good candidates away and leads to them avoiding recruitment firms at all costs.
For highly sought-after candidates, recruiters must get creative in attempts to reach out. Personalized messages with enough information to peak candidates’ interests will be much more welcomed than a basic template.
While it is vital for recruitment firms to leverage social media, technology, and data, those resources should only be used to enhance traditional recruitment methods. Contacting a group of candidates with an opportunity that may be relatively related to their fields is lazy, inappropriate, and turns candidates away from recruiters. In order to build personal connections, recruiters should spend the extra time searching for valuable candidates who would genuinely be interested in the opportunity at hand.